It was supposed to be easy. A way to build trust. A simple public talk at a sympathetic organization. But there were protestors. And a badly prepared speech. And a host who didn’t seem to realize what was happening. Abby Alton, CEO of Talking
IAD? IDA? What’s the difference? What is the import of the flip of one letter? The expanded team gathers in Washington. Vinny from Washington. Karine from Brussels. Time to get the leaders of the tech giant Talking and Shopping ready for a
Gravitas. How important is gravitas, social authority, to a tech organization? Afterall, they are the ones who claim that they are trying to disrupt society, to remove older barriers, to build new structures that are more profitable to all. If that is
“Is this you?” Never be in haste to answer that question Facts are never just facts. There’s always a value, a judgement, an opinion. So when you’re asked “Is this you?” you need to be sure you know who is doing the asking.
It’s just physics, right? Set the ball in motion, it bounces off the cushion, hits another, falls into the pocket, just as you’d expect. Except it doesn’t The leadership of Talking and Shopping is frustrated with Washington and Washington
The questions are simple. The answers? We don’t know. At best, we have a senatorial aide who doesn’t know how to type. Or is incapable of being sociable. Abby Alton of T&S is preparing for an appearance before the Senate. Her consultants
Every job is middle management. Everyone is caught between someone above and someone below. And that hook that captures you is always tricky. Sometimes that sharp little tine is friendship. Sometimes, its money. Sometimes it’s merely the image
Not everyone presents themselves well. Not everyone holds to the company policy. Not everyone is good at working the room. What skills do you need when your client presents themselves in the worst possible light? The Senior Management, Vinny and Evelyn,
Hardship means different things at different times. Abby Alton, the CEO of Talking and Shopping, finishes a long day of meeting members of Congress. In place of a moment of rest, she is faced with an obsequious assistant, an aide who has yet to
Swapping Gossip. A pair of old friends meeting for lunch. What is Talking and Shopping trying to do in DC? Is Big Tech vulnerable? Is there some agenda that they don’t see? And then there is the reporter. Did I mention the reporter? What they
You’d think they’d be on the same side. Wouldn’t that be obvious? But the CTO has arrived in Washington and things that he should be the center, the center of attention. But that was never the plan. And not only will he have to convince
There’s a reason. A senatorial aide who seems inept at social media? There’s a reason. A trade association director who seems to be speaking in tongues? There’s a reason. An administrative assistant who has a little too much data